MEET THE S1 PROJECT, THE GORGEOUS NEW SUPERCAR FROM ARES DESIGN

“The entire world is about individualization, you personalize your complete life. It starts with your cup of coffee: you take it the way you want it, you put your clothes on the way you like, you furnish your house the way you like, you choose the car the way you like. Everything is personalized and individualized,” muses Ares Design CEO Dany Bahar, his passion for the subject palpable. 

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