Generally the standard for performance basketball footwear for the past 35 years, Air Jordans are finally crossing into the future and inheriting Nike’s Adapt technology.
The most coveted colorways of the Air Jordan 3 will always be the originals, but one of the more beloved non-original pairs may be in line for a 2021 return. Continue reading The ‘Cool Grey’ Air Jordan 3 Could Be Returning Next Year
Today, Nike, Inc. reported fiscal 2020 financial results for its second quarter, which ended Nov. 30. Among the many takeaways announced by CEO Mark Parker was that Jordan Brand surged to its first ever billion-dollar quarter. Continue reading Nike Reports Jordan Brand’s First Ever Billion-Dollar Quarter
Beginning January 2019, Craig A. Williams will be the new president of Jordan Brand. Continue reading Jordan Brand Has a New President
During the Cactus Jack Block Party event from Jordan Brand and Travis Scott celebrating the release of the “Cactus Jack” Air Jordan 4, Scott previewed a new olive colorway of the silhouette, hinting at what we can expect from the partnership in the future. Continue reading Travis Scott Has Another Air Jordan 4 Collab Dropping
30 years ago, Michael Jordan debuted the first-ever Air Jordan 3 during All-Star Weekend in Chicago, birthing a sneaker legend.
Continue reading AIR JORDAN 3 ‘CEMENT’ IS BACK AFTER 30 YEARS
Jordan Brand looks back to Michael Jordan’s second signature sneaker for the design of his thirty second, the new Air Jordan 32, which was officially unveiled on Tuesday. The shoe will release first in the “Rosso Corsa” colorway on Sept. 23, followed “Bred” versions of the regular mid ($185) and Low ($160) silhouette on Oct. 18.