Tag Archives: LONGREADS

The Sneakerheads Racing to Save Their Kicks From Decay

WHEN NIKE HONCHO Phil Knight commissions his swoosh-stripe Mount Rushmore somewhere in the wilds of the Pacific Northwest, the Air Max 95 will be one of the shoes that will be carved into the Precambrian granite outcropping. The Air Max 95 isn’t the best Nike runner ever made, it’s arguably (sorry Air Jordan junkies) the best Nike shoe ever made, an object burrowed deeply into the popular culture.

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A RADICAL WAY OF UNLEASHING A GENERATION OF GENIUSES

JOSÉ URBINA LÓPEZ Primary School sits next to a dump just across the US border in Mexico. The school serves residents of Matamoros, a dusty, sunbaked city of 489,000 that is a flash point in the war on drugs. There are regular shoot-outs, and it’s not uncommon for locals to find bodies scattered in the street in the morning.

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