With Kodak and others trying to make film cool again, Leica has jumped into the fray with an instant camera, the Sofort. It uses Fuji’s Instax format, and Leica has even decided to release its own brand of film, available in black and white or color. The German company designed the body itself, though it’s very … un-Leica like. If anything, Fuji’s own retro-styled Instaxcamera has a more Leica-esque look.
Continue reading Leica unveils the Sofort instant film camera
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