Tag Archives: Rhude

How Rhude, One of the Best L.A. Brands, Started With a Single T-Shirt

In 2012, Rhuigi Villasenor designed a black/white paisley bandana T-shirt. “It was a nod to West Coast culture,” says the 25-year-old L.A.-based designer. It was the very first thing he created for Rhude, the brand he founded a year later, and the piece that helped catapult the label.

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