Google just started rolling out the so-called “mobile-first” index. It’s going to change the way that your site gets ranked in the search engine results pages (SERPs). Here are a things you need to know about the mobile-first index so that you can optimize your website accordingly.
In the past ten years, digital marketing has eaten into the market share of traditional marketing. Despite this radical shift, a few centuries-old marketing tactics still return the highest on investment. Branding is one of them.
Check out 15 ways to grow your business and get it at the top of Google rankings.
SEO and content marketing are becoming more aligned every day. Search engines are increasingly focused on the same user engagement signals content marketers track, and content marketers urgently want the free traffic SEO can bring.
SEO best practices are going to change whether we like it or not. It’s easy to get set in your ways and feel comfortable with your current strategy, but this isn’t going to be sustainable in this industry. It’s important that marketers focus on getting out of their old way of thinking and evolve along with Google and the other search engines in order to find long-term success.