Tag Archives: Sneaker History

How Nike’s “Just Do It” Slogan Turned the Brand Into a Household Name

In the world of fitness, there aren’t many slogans quite as recognizable than Nike’s “Just Do It.” As you may recall, its origin is rather surprising, and today we’re learning that the slogan was introduced at a pivotal time for the brand and may have actually saved it from sinking.

Continue reading How Nike’s “Just Do It” Slogan Turned the Brand Into a Household Name