The retail business is in a dismal place. Stores once considered institutions shuttered their doors permanently, and even the strongest companies have experienced financial struggles over the course of economic fallout associated with the current global health crisis. While big businesses struggle, small businesses face more challenging prospects for survival. This is especially true for Black-owned independent sneaker shops. Continue reading A Guide to Black-Owned Sneaker Stores and Boutiques
Adidas has collaborated with the Star Wars entertainment juggernaut to celebrate the 40th anniversary of The Empire Strikes Back, which premiered in 1980. They’ve done it with a pair of Top Ten Hi sneaks inspired by infamous bounty hunter Boba Fett. Hell, these kicks look like they were stolen from Fett’s closet. Continue reading ADIDAS CELEBRATES 40TH ANNIVERSARY OF ‘THE EMPIRE STRIKES BACK’ WITH BOBA FETT HIGH TOPS
Fila and the estate of Christopher Wallace—aka the Notorious B.I.G. and Biggie Smalls—are dropping a special edition streetwear collection celebrating the late hip-hop legend’s debut album, Ready To Die. Continue reading FILA CELEBRATES BIGGIE SMALLS’ DEBUT ALBUM WITH STREETWEAR COLLECTION
A truly great sneaker eventually transcends its original purpose. Think of the Adidas Stan Smith, or the Vans Sk8-Hi—the former designed for tennis, the latter for skateboarding, both now simply canonical sneakers. The first shoe to attain this status was the Converse Chuck Taylor All-Star, a state-of-the-art basketball model around the turn of last century and now a go-to for people of every demographic, most who wouldn’t know Chuck Taylor from Chuck Berry. Michael Jordan’s memory is much fresher, but as we get further and further from the original Air Jordan’s basketball roots, the shoe itself has become the Chuck Taylor of a new generation. Continue reading How the Air Jordan 1 Became the New Chuck Taylor
Steph Curry‘s birthday fell on the geekiest holiday of them all, March 14th or “Pi Day” (March 14th = 3/14 and pi = 3.14… Get it?)
Nike has never been afraid to use different technologies to experiment with its sneakers. After all, this is the company that brought you the Mag and HyperAdapt, two shoes powered by auto-lacing mechanisms. And while its latest basketball silhouette isn’t as tech-forward as those, there’s still plenty to like here, especially if you’re both a sneakerhead and an avid gamer. Meet the PG2, Paul George’s new signature shoe, which Nike created in collaboration with Sony and was inspired by the PlayStation. Sorry, Xbox, maybe next time.
Nike was steps ahead of the ath-leisure trend. Its iconic Air Max model basically pioneered combining comfort and streetwear cool, thanks to the comfy cushion technology on its gigantic, outsize soles.