Many people have probably never heard of cassia, but the everyday spice is tucked away in kitchen cupboards across North America. Commercially branded as cinnamon, cassia is the most commonly sold type of cinnamon in U.S. and Canadian supermarkets.
We’re all being manipulated by our grocery stores.
The experience of dashing into the local Price Chopper, Safeway, or Piggly Wiggly for a quart of milk and emerging with a bulging cartload of unintended food purchases is universal—and it’s not our fault. Supermarkets make us do it. Or at least they certainly try.
Major packaged-food companies lost $4 billion in market share alone last year, as shoppers swerved to fresh and organic alternatives. Can the supermarket giants win you back?
Try this simple test. Say the following out loud: Artificial colors and flavors. Pesticides. Preservatives. High-fructose corn syrup. Growth hormones. Antibiotics. Gluten. Genetically modified organisms.
Successfully operating a for-profit grocery store in a “food desert” — that is, a low-income rural or urban area with few or no options in the way of fresh, healthy and affordable food — can prove challenging. Yet one regional chain of stores in the Philadelphia area appears to be doing just that.